Brand New Loyalty Rewards ‘CasinoClub’ Launched in Partnership by Mansion Group and Captain Up

Online gaming operator Mansion partners its Casino.com brand with Captain Up rewards program developer to launch a brand new gamified VIP loyalty rewards.
Enjoy a brand new experience from your loyalty rewards program brought to you in Partnership by CasinoClub and Captain Up.
Enjoy a brand new experience from your loyalty rewards program brought to you in Partnership by CasinoClub and Captain Up.
Masion Group announces the launch of CasinoClub, the real-time and innovative gamified reward program from Captain Up.

The Mansion Group’s global flagship brand, Casino.com has announced the launch of CasinoClub, the real time and innovative gamified reward program from Captain Up.

Where players can take part in exciting challenges on all the popular games to win badges, trophies and coins to spend on exclusive prizes in the brand-new CasinoClub at Casino.com.

Welcome to CasinoClub’s All-New Loyalty Rewards Program 


CasinoClub’s Loyalty Rewards Program features 450 daily and 200 themed challenges, where players can earn coins, badges and trophies for each completed challenge. Once player’s earn coins they will to be able to spend on over 100 items including no deposit free spins, bonuses and exclusive items like Super Spins and cash at the Club Store.

Mansion's Director of Product Avigail Nir said,

“The launch of CasinoClub has been a key project over the past year,”  “It allows us to connect with our customers on an unrivalled level, by giving them instant rewards for their loyalty, and customising the way they play."

“We are confident the Club will be a success in keeping our customers engaged and strengthening the Casino.com brand name.” 


How Do VIP Loyalty Programs Work?


Casino operators have to offer creative offers to stand out from the rest with so much competition in the industry to ensure that new players continue to play at their brands. This is where casino loyalty programs come in, providing incentives for players to continue playing and earning more points.

Casinos offer various rewards to players, these loyalty clubs or programs work much like how the airlines offer 'frequent flier' programs. Normally brands offer rewards that allow you to exchange points for free spins, insurance, and the best bonus cash offers

The Gamified Captain Up Loyalty Program Experience 


Traditional loyalty programs reward users for their next purchase. However new players, especially the millennial generation, are looking for real-time gratification and diversity. Captain Up provides an all new experience by gamifying the online casino loyalty reward program. 

Captain Up CEO Uri Admon added: 

“We are delighted and honoured to collaborate with an industry leader such as Mansion, supercharging the player journey, offering real-time in game rewards, notifications, challenges, and much more; creating a personal and rich gaming experience across all channels.” 


In order to enrich the player journey, Captain Up introduced social and communication layers with features like a VIP area, avatars, and multiple challenges.

Mansion Group’s CasinoClub offers a fun experience for players to engage with their rewards program in an engaging way. 
news image Beth Walker 25 Jun 2019 View more

Casino.com Promo Codes

Upcoming Events

27 August 2020

  • Mayfair Casino rolls out amazing new package: £400 + 175 bonus spins
  • -
  • Slots

28 September 2020

  • Beat the banker 💰 Live Deal or No Deal now available
  • -
  • Live Dealer

Latest VIP Programs Articles

Latest news