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LiveRoulette replaces Mr Smith Casino - Early site review & bonus offers
Betsson continue to refine their digital strategy with a new rebrand
Mr Smith Casino is now LiveRoulette.com - a new brand focused on table games and live dealer entertainment.
Operators Betsson made the switch as they continue to refine their UK digital strategy. The move also coincides with the coming expiration of their NetPlay TV contract. Their late night ITV shows will be coming to an end later this month.
Powered by Evolution Gaming software, LiveRoulette is unashamedly aimed at live casino players. UK Managing Director of Betsson, Kevin Saliba, even went as far to say that slot players might want to look somewhere else. He said:
“If liveroulette.com were a person it would be living, breathing and sleeping live roulette.”
“Slot players can choose to play here but slots will take a back seat and I would probably suggest another brand for players within the group if they want a full slot experience.”
LiveRoulette.com First Impressions
The first thing you will note when you land on LiveRoulette is that it's essentially a casino lobby. This is a no-frills design that throws you into the action from the start. Games are divided into three categories:
- Live Roulette (25 Tables)
- Blackjack (15 Tables)
- Other Games (15 Tables)
In terms of the games, this is a very up to date selection. Roulette is understandably king here - and it's an impressive lineup indeed. Classics like Immersive Roulette offer an intimate betting experience. While Lightning Roulette promises electrifying multipliers and payouts.
Of course, there are also plenty of other live dealer games available. Blackjack, Casino Hold'em and Baccarat all have a presence here. New rooms like Lightning Dice and popular choices like Dream Catcher are also ready and waiting.
Despite the previous claims about slots, there is a healthy section dedicated to these games. Click over to the Vegas tab and you will be greeted by a huge selection of top slots. Providers include:
- Scientific Games
It goes without saying that favourites such as Starburst slots and Rainbow Riches are available as standard. We also have plenty of progressive jackpot slots to boot.
LiveRoulette has launched with a new welcome package to mark its debut. In total, new players can enjoy 300 in bonuses over four deposits. Here's the entire welcome package:
- 100% bonus up to 100
- 50% bonus up to 50
- 50% bonus up to 50
- 100% bonus up to 100
A minimum deposit of 10 applies to all of the above bonuses. And there is a wagering requirement of forty times to meet before the withdrawal. Generally, these are your standard terms that don't detract from a generous package overall.
LiveRoulette.com vs Mr Smith Casino
If you were a Mr Smith Casino player and you logged in on the 17th June, then we bet you were left a little surprised. Thankfully, nothing has changed for existing patrons of the brand. Your login details, account credentials and playing funds are all unaffected by the switch.
The real change between the two brands aside from design is the look and feel. Mr Smith was fronted by a charming dog mascot. And the brand had other quirky touches that made everything feel more casual.
In contrast, LiveRoulette.com is very much geared towards a more serious audience. And that will mesh well with many table gamers. But the slot fans of Mr Smith may feel alienated in this new setting.
Despite all this, it's refreshing to see a new brand place more focus on their table games than their online slots selection. And with Evolution backing the site - LiveRoulette is already off to the best start possible.
02 June 2023
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